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2025年客戶開發(fā)英語試題及答案姓名:____________________
一、多項(xiàng)選擇題(每題2分,共20題)
1.ThecompanyisplanningtoexpanditsmarketintoAsia.Whichofthefollowingisanessentialstepinthisprocess?
A.Researchthelocalmarket.
B.Translateallmarketingmaterialsintothelocallanguage.
C.Establishpartnershipswithlocalbusinesses.
D.Alloftheabove.
2.Wheninitiatinganewbusinessrelationship,itisimportantto:
A.Clearlyintroduceyourcompany.
B.Discussyourproductorservicebenefits.
C.Requestameetingwiththedecision-maker.
D.Alloftheabove.
3.Inanemailtoapotentialclient,whichofthefollowingshouldyouinclude?
A.Aclearsubjectline.
B.Abriefintroductiontoyourcompany.
C.Acalltoaction.
D.Alloftheabove.
4.Whatistheprimarypurposeofasalespresentation?
A.Toprovideadetailedoverviewofyourproductorservice.
B.Todemonstratethevalueproposition.
C.Toaddresspotentialconcernsorobjections.
D.Alloftheabove.
5.Whichofthefollowingphrasesisappropriatewhentryingtobuildrapportwithaclient?
A."Iunderstandthatthisdecisionisimportanttoyou."
B."LetmeknowifthereisanythingelseIcanassistyouwith."
C."Wearecommittedtomeetingyourneeds."
D.Alloftheabove.
6.Whenpreparingforabusinessmeeting,itisimportantto:
A.Reviewtheclient'sbackgroundinformation.
B.Planyouragenda.
C.Practiceyourpresentation.
D.Alloftheabove.
7.Whichofthefollowingisagoodpracticewhenfollowingupwithapotentialclient?
A.Sendathank-youemailafterthemeeting.
B.Sendafollow-upemailaweeklater.
C.Makeaphonecalltoinquireabouttheirinterest.
D.Alloftheabove.
8.Inabusinessnegotiation,whichofthefollowingstrategiesismosteffective?
A.Bepreparedtocompromise.
B.Maintainapositiveandprofessionalattitude.
C.Listenactivelytotheotherparty'sconcerns.
D.Alloftheabove.
9.Whatistheprimarygoalofasalesproposal?
A.Tooutlinetheproductorserviceoffering.
B.Topresentthebenefitsandfeatures.
C.Toaddressanypotentialconcernsorobjections.
D.Alloftheabove.
10.Whendealingwithadifficultclient,itisimportantto:
A.Staycalmandprofessional.
B.Listentotheirconcerns.
C.Offersolutionstotheirproblems.
D.Alloftheabove.
11.Whichofthefollowingisakeycomponentofasuccessfulbusinessemail?
A.Aclearandconcisemessage.
B.Propergrammarandpunctuation.
C.Aprofessionaltone.
D.Alloftheabove.
12.Inabusinessmeeting,howshouldyouhandleamomentofsilence?
A.Fillthesilencewithsmalltalk.
B.Allowtheclienttospeak.
C.Taketheopportunitytosummarizethediscussion.
D.Alloftheabove.
13.Whenpresentingaproductorservice,itisimportantto:
A.Highlightthekeyfeatures.
B.Explainhowitsolvestheclient'sproblem.
C.Provideevidenceofitseffectiveness.
D.Alloftheabove.
14.Whichofthefollowingisaneffectivewaytocloseasalescall?
A.Summarizethebenefits.
B.Askfortheclient'sfeedback.
C.Offeradditionalinformationorsupport.
D.Alloftheabove.
15.Inabusinessnegotiation,howshouldyouhandleadisagreement?
A.Remaincalmandobjective.
B.Listentotheotherparty'sconcerns.
C.Proposealternativesolutions.
D.Alloftheabove.
16.Whatistheprimarygoalofabusinessdevelopmentplan?
A.Toidentifypotentialclients.
B.Tooutlinethestrategiesforacquiringnewbusiness.
C.Tomeasurethesuccessoftheplan.
D.Alloftheabove.
17.Whenschedulingabusinessmeeting,itisimportantto:
A.Considertheclient'stimezone.
B.Chooseaconvenientdateandtime.
C.Confirmthemeetingwithafollow-upemail.
D.Alloftheabove.
18.Inabusinessemail,howshouldyouaddressarecipient?
A.Usetheirfullname.
B.Usetheirtitle.
C.Useaformalgreeting.
D.Alloftheabove.
19.Whatistheprimarypurposeofabusinessreport?
A.Toprovideinformationonaspecifictopic.
B.Topresentdataandanalysis.
C.Tomakerecommendations.
D.Alloftheabove.
20.Whenmakingasalescall,itisimportantto:
A.Introduceyourselfandyourcompany.
B.Clearlyexplainthevalueproposition.
C.Askfortheclient'scontactinformation.
D.Alloftheabove.
二、判斷題(每題2分,共10題)
1.Itisalwaysappropriatetouseslanginbusinesscommunication.()
2.Sendingafollow-upemailafterameetingisconsideredagoodpractice.()
3.Inabusinessnegotiation,itisadvisabletodominatetheconversationtoensureyourpointisheard.()
4.Awell-craftedsalesproposalshouldbeconciseandavoidunnecessarydetails.()
5.Itisacceptabletosendabusinessemaillateatnightoronweekends.()
6.Whenpresentingaproductorservice,itisimportanttofocusonthefeaturesratherthanthebenefits.()
7.Inabusinessmeeting,itispolitetointerruptthespeakertoaskaquestion.()
8.Aprofessionalbusinessemailshouldincludeapersonalsignaturewithcontactinformation.()
9.Itisrecommendedtouseasingleemailaddressforallbusinesscommunications.()
10.Asalespersonshouldneverapologizeforamistakeoramisunderstanding.()
三、簡答題(每題5分,共4題)
1.Describetheimportanceofconductingmarketresearchbeforeexpandingintoanewmarket.
2.Whatarethreekeyelementstoconsiderwhencraftinganeffectivebusinessemail?
3.Explainhowactivelisteningcanimprovebusinessrelationshipsandsalesoutcomes.
4.Discusstheroleoffollow-upinthesalesprocessandwhyitiscrucialforclosingdeals.
四、論述題(每題10分,共2題)
1.Discusstheimportanceofculturalawarenessininternationalbusinessdevelopmentandprovideexamplesofhowitcanimpactbusinessrelationshipsandoutcomes.
2.Analyzetheimpactoftechnologyonthesalesprocess,focusingonhowdigitaltoolshavechangedthewaybusinesses
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