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2025年客戶開發(fā)英語試題及答案姓名:____________________

一、多項(xiàng)選擇題(每題2分,共20題)

1.ThecompanyisplanningtoexpanditsmarketintoAsia.Whichofthefollowingisanessentialstepinthisprocess?

A.Researchthelocalmarket.

B.Translateallmarketingmaterialsintothelocallanguage.

C.Establishpartnershipswithlocalbusinesses.

D.Alloftheabove.

2.Wheninitiatinganewbusinessrelationship,itisimportantto:

A.Clearlyintroduceyourcompany.

B.Discussyourproductorservicebenefits.

C.Requestameetingwiththedecision-maker.

D.Alloftheabove.

3.Inanemailtoapotentialclient,whichofthefollowingshouldyouinclude?

A.Aclearsubjectline.

B.Abriefintroductiontoyourcompany.

C.Acalltoaction.

D.Alloftheabove.

4.Whatistheprimarypurposeofasalespresentation?

A.Toprovideadetailedoverviewofyourproductorservice.

B.Todemonstratethevalueproposition.

C.Toaddresspotentialconcernsorobjections.

D.Alloftheabove.

5.Whichofthefollowingphrasesisappropriatewhentryingtobuildrapportwithaclient?

A."Iunderstandthatthisdecisionisimportanttoyou."

B."LetmeknowifthereisanythingelseIcanassistyouwith."

C."Wearecommittedtomeetingyourneeds."

D.Alloftheabove.

6.Whenpreparingforabusinessmeeting,itisimportantto:

A.Reviewtheclient'sbackgroundinformation.

B.Planyouragenda.

C.Practiceyourpresentation.

D.Alloftheabove.

7.Whichofthefollowingisagoodpracticewhenfollowingupwithapotentialclient?

A.Sendathank-youemailafterthemeeting.

B.Sendafollow-upemailaweeklater.

C.Makeaphonecalltoinquireabouttheirinterest.

D.Alloftheabove.

8.Inabusinessnegotiation,whichofthefollowingstrategiesismosteffective?

A.Bepreparedtocompromise.

B.Maintainapositiveandprofessionalattitude.

C.Listenactivelytotheotherparty'sconcerns.

D.Alloftheabove.

9.Whatistheprimarygoalofasalesproposal?

A.Tooutlinetheproductorserviceoffering.

B.Topresentthebenefitsandfeatures.

C.Toaddressanypotentialconcernsorobjections.

D.Alloftheabove.

10.Whendealingwithadifficultclient,itisimportantto:

A.Staycalmandprofessional.

B.Listentotheirconcerns.

C.Offersolutionstotheirproblems.

D.Alloftheabove.

11.Whichofthefollowingisakeycomponentofasuccessfulbusinessemail?

A.Aclearandconcisemessage.

B.Propergrammarandpunctuation.

C.Aprofessionaltone.

D.Alloftheabove.

12.Inabusinessmeeting,howshouldyouhandleamomentofsilence?

A.Fillthesilencewithsmalltalk.

B.Allowtheclienttospeak.

C.Taketheopportunitytosummarizethediscussion.

D.Alloftheabove.

13.Whenpresentingaproductorservice,itisimportantto:

A.Highlightthekeyfeatures.

B.Explainhowitsolvestheclient'sproblem.

C.Provideevidenceofitseffectiveness.

D.Alloftheabove.

14.Whichofthefollowingisaneffectivewaytocloseasalescall?

A.Summarizethebenefits.

B.Askfortheclient'sfeedback.

C.Offeradditionalinformationorsupport.

D.Alloftheabove.

15.Inabusinessnegotiation,howshouldyouhandleadisagreement?

A.Remaincalmandobjective.

B.Listentotheotherparty'sconcerns.

C.Proposealternativesolutions.

D.Alloftheabove.

16.Whatistheprimarygoalofabusinessdevelopmentplan?

A.Toidentifypotentialclients.

B.Tooutlinethestrategiesforacquiringnewbusiness.

C.Tomeasurethesuccessoftheplan.

D.Alloftheabove.

17.Whenschedulingabusinessmeeting,itisimportantto:

A.Considertheclient'stimezone.

B.Chooseaconvenientdateandtime.

C.Confirmthemeetingwithafollow-upemail.

D.Alloftheabove.

18.Inabusinessemail,howshouldyouaddressarecipient?

A.Usetheirfullname.

B.Usetheirtitle.

C.Useaformalgreeting.

D.Alloftheabove.

19.Whatistheprimarypurposeofabusinessreport?

A.Toprovideinformationonaspecifictopic.

B.Topresentdataandanalysis.

C.Tomakerecommendations.

D.Alloftheabove.

20.Whenmakingasalescall,itisimportantto:

A.Introduceyourselfandyourcompany.

B.Clearlyexplainthevalueproposition.

C.Askfortheclient'scontactinformation.

D.Alloftheabove.

二、判斷題(每題2分,共10題)

1.Itisalwaysappropriatetouseslanginbusinesscommunication.()

2.Sendingafollow-upemailafterameetingisconsideredagoodpractice.()

3.Inabusinessnegotiation,itisadvisabletodominatetheconversationtoensureyourpointisheard.()

4.Awell-craftedsalesproposalshouldbeconciseandavoidunnecessarydetails.()

5.Itisacceptabletosendabusinessemaillateatnightoronweekends.()

6.Whenpresentingaproductorservice,itisimportanttofocusonthefeaturesratherthanthebenefits.()

7.Inabusinessmeeting,itispolitetointerruptthespeakertoaskaquestion.()

8.Aprofessionalbusinessemailshouldincludeapersonalsignaturewithcontactinformation.()

9.Itisrecommendedtouseasingleemailaddressforallbusinesscommunications.()

10.Asalespersonshouldneverapologizeforamistakeoramisunderstanding.()

三、簡答題(每題5分,共4題)

1.Describetheimportanceofconductingmarketresearchbeforeexpandingintoanewmarket.

2.Whatarethreekeyelementstoconsiderwhencraftinganeffectivebusinessemail?

3.Explainhowactivelisteningcanimprovebusinessrelationshipsandsalesoutcomes.

4.Discusstheroleoffollow-upinthesalesprocessandwhyitiscrucialforclosingdeals.

四、論述題(每題10分,共2題)

1.Discusstheimportanceofculturalawarenessininternationalbusinessdevelopmentandprovideexamplesofhowitcanimpactbusinessrelationshipsandoutcomes.

2.Analyzetheimpactoftechnologyonthesalesprocess,focusingonhowdigitaltoolshavechangedthewaybusinesses

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