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Chaper1-IntroductiontoManagementandOrganizations
Thefourcontemporaryfunctionsofmanagementareplanning,organizing,leading,andcontrolling.
Effectivenessreferstotherelationshipbetweeninputsandoutputs.
Efficiencyisoftenreferredtoas"doingthingsright."
Whenmanagersmeetorganizationalgoals,theyareefficientandeffective.
AccordingtoMintzberg'smanagementroles,theinformationalroleinvolvesreceiving,collecting,and
disseminatinginformation.
Technicalskillsbecomelessimportantasamanagermovesintohigherlevelsofmanagement.
Thesystemsperspectiveunderscoresandemphasizesthefactthatorganizationsaredifferent,facedifferent
circumstances,andthusmayrequiredifferentwaysofmanaging.
MultipleChoice
areorganizationalmemberswhointegrateandcoordinatetheworkofothers.
a.Managers
b.Teamleaders
c.Subordinates
d.Operatives
e.Agents
Typically,inorganizationsitisthewhoareresponsibleformakingorganizationaldecisionsand
settingpoliciesandstrategiesthataffectallaspectsoftheorganization.
a.teamleaders
b.middlemanagers
c.first-linemanagers
d.topmanagers
e.subordinates
distinguishesamanagerialpositionfromanonmanagerialone.
a.Manipulatingothers
b.Concernforthelaw
c.Increasingefficiency
d.Coordinatingandintegratingothers'work
e.Definingmarketshare
WhichofthefollowingisNOTanexampleofadecisionalroleaccordingtoMintzberg?
a.spokesperson
b.entrepreneur
c.disturbancehandler
d.resourceallocator
e.negotiator
Whichofthefollowingskillsaremoreimportantatlowerlevelsofmanagementsincethesemanagersaredealing
directlywithemployeesdoingtheorganization'swork?
a.humanskills
b.technicalskills
c.conceptualskills
d.empiricalskills
Understandingbuildingcodeswouldbeconsideredaskillforabuildingcontractor.
a.human
b.technical
c.conceptual
d.empirical
e.functional
Whichofthefollowingphrasesisbestassociatedwithmanagerialconceptualskills?
a.decision-making
b.communicatingwithcustomers
c.motivatingsubordinates
d.productknowledge
e.technicalskills
Accordingtothetext,arenotinfluencedbyanddonotinteractwiththeirenvironment.
a.opensystems
b.closedsystems
c.flextimesystems
d.reversesystems
e.forwardsystems
Theviewofamanager'sjobimpliesthatdecisionsandactionstakeninoneorganizationalarea
willimpactotherareas.
a.systems
b.contingency
c.conceptual
d.functional
e.environmental
Whichofthefollowingbestdescribestheconceptthatmanagementisneededinalltypesandsizesof
organizations,atallorganizationallevelsandinallorganizationalworkareas,andinallorganizations,nomatter
whatcountrythey'relocatedin?
a.thepartialityofmanagement
b.thesegmentationofmanagement
c.theuniversalityofmanagement
d.theculturesofmanagement
ScenariosandQuestions
TheBusyDay(Scenario)
DonEskew,plantmanageratControlSystems,Inc.,sighedashesippedhisfirstcupofcoffeeat5a.m.andread
hisagendafortheday.Heisgivingtwocompanytoursinthemorning;thefirsttoanewspaperreporterwhois
writingastoryonthenewplantexpansionandhasseveralquestions,andthesecondtoagroupofControl
Systems,Inc.,managersfromtheeastcoast.Hethenhasameetingwithunitmanager,PhilJohnson,todiscuss
Phil'srecentdropinperformance(ataskhealwayshates).Next,heisspendingacoupleofhoursreviewingthe
tradejournalshereceivesfromhishigh-techassociationandwritingupabriefsynopsisforhispresentationnext
weektotheDivisionPresident.Finally,inlateafternoon,hewillbereviewingthenewequipmentmalfunction
anddecidingwhethertobringinextrapeopletogettheequipmentrunningassoonaspossible.Whew!Just
anotherdayintheglamorouslifeofamanager.
Together,allofthesebehaviorsperformedbyDonduringhisbusydaycorrespondtothemanagementroles
discoveredinthelate1960sbywhichofthefollowingmanagementscientists?
a.Herzberg
b.Skinner
c.Mintzberg
d.Fayol
e.Maslow
WhenDonwasmeetingwithPhiltodiscusshisperformanceconcerns,hewasoperatinginwhichmanagement
role?
a.leader
b.figurehead
c.monitor
d.disturbancehandler
e.spokesperson
114.WhatrolewasDonperformingwhenhegavetheplanttourtothenewspaperreporter?
a.monitor
b.figurehead
c.disseminator
d.spokesperson
e.resourceallocator
115.WhenDonwasreviewingthenewequipmentmalfunction,whatmanagementrolewasheplayingwhen
decidingwhethertobringinextrapeople?
a.monitor
b.disseminator
c.resourceallocator
d.disturbancehandler
e.figurehead
EssayQuestions
Inashortessay,discussthedifferencebetweenefficiencyandeffectivenessandincludeaspecificexampleto
supporteachconcept.
Answer
a.Efficiencyreferstogettingthemostoutputfromtheleastamountofinputs.Becausemanagersdeal
withscarceinputs—includingresourcessuchaspeople,money,andequipment-theyareconcerned
withtheefficientuseofresources.Forinstance,attheBeiersdorfInc.factoryinCincinnati,where
employeesmakebodybracesandsupports,canes,walkers,crutches,andothermedicalassistance
products,efficientmanufacturingtechniqueswereimplementedbydoingthingssuchascutting
inventorylevels,decreasingtheamountoftimetomanufactureproducts,andloweringproductreject
rates.Fromthisperspective,efficiencyisoftenreferredtoas“doingthingsright“一thatis,not
wastingresources.
b.Effectivenessisoftendescribedas“doingtherightthings”——thatis,thoseworkactivitiesthatwillhelp
theorganizationreachitsgoals.Forinstance,attheBiersdorffactory,goalsincludedopen
communicationbetweenmanagersandemployees,andcuttingcosts.Throughvariousworkprograms,
thesegoalswerepursuedandachieved.Whereasefficiencyisconcernedwiththemeansofgetting
thingsdone,effectivenessisconcernedwiththeends,orattainmentoforganizationalgoals.
(moderate)
Inashortessay,listandexplainthefourbasicfunctionsofmanagement.
Answer
a.Planning-involvestheprocessofdefininggoals,establishingstrategiesforachievingthosegoals,and
developingplanstointegrateandcoordinateactivities.
b.Organizing-involvestheprocessofdeterminingwhattasksaretobedone,whoistodothem,howthe
tasksaretobegrouped,whoreportstowhom,andwheredecisionsaretobemade.
c.Leading-whenmanagersmotivatesubordinates,influenceindividualsorteamsastheywork,select
themosteffectivecommunicationchannel,ordealinanywaywithemployeebehaviorissues,theyare
leading.
d.Controlling-toensurethatworkisgoingasitshould,managersmustmonitorandevaluate
performance.Theprocessofmonitoring,comparing,andcorrectingiswhatismeantbythecontrolling
function.
Inashortessay,listanddiscussthethreeessentialskillsaccordingtoKatzthatmanagersneedtoperformthe
dutiesandactivitiesassociatedwithbeingamanager.
Answer
a.Technicalskills一includeknowledgeofanproficiencyinacertainspecializedfield,suchas
engineering,computers,accounting,ormanufacturing.Theseskillsaremoreimportantatlowerlevels
ofmanagementsincethesemanagersaredealingdirectlywithemployeesdoingtheorganization's
work.
b.Humanskills-involvetheabilitytoworkwellwithotherpeoplebothindividuallyandinagroup.
Managerswithgoodhumanskillsareabletogetthebestoutoftheirpeople.Theyknowhowto
communicate,motivate,lead,andinspireenthusiasmandtrust.Theseskillsareequallyimportantatall
levelsofmanagement.
c.Conceptualskills-thesearetheskillthatmanagersmusthavetothinkandtoconceptualizeabout
abstractandcomplexsituations.Usingtheseskills,managersmustbeabletoseetheorganizationasa
whole,understandtherelationshipsamongvarioussubunits,andvisualizehowtheorganizationfits
intoitsbroaderenvironment.Theseskillsaremostimportantatthetopmanagementlevels.
(moderate)
Chaper2-ManagementYesterdayandToday
AccordingtoAdamSmith,divisionoflaborwasanimportantconcept.
IntheIndustrialRevolution,machinepowerbegansubstitutingforhumanpower.
“PrinciplesofScientificManagement^^waswrittenbyFrederickTaylor.
FrankGilbreth'sbest-knowncontributiontoscientificmanagementconcernedselectingthebestworker.
FrederickTaylorismostassociatedwiththeprinciplesofscientificmanagement.
OnecouldsaythatFayolwasinterestedinstudyingmacromanagementissues,whereasTaylorwasinterestedin
studyingmicromanagementissues.
Bureaucracy,asdescribedbyWeber,emphasizesrationalityandinterpersonalrelationships.
Decisionsondeterminingacompany'soptimuminventorylevelshavebeensignificantlyinfluencedbyeconomic
orderquantitymodeling.
Barnard,Follet,Musterberg,andOwenarealltheoristsareassociatedwiththeearlyorganizationalbehavior
approach.
MultipleChoice
AdamSmith's,"TheWealthofNations,1'putforththattheprimaryeconomicadvantagebysocietieswouldbe
gainedfromwhichofthefollowingconcepts?
a.managementplanningandcontrol
b.on-the-jobtraining
c.unionrepresentation
d.fairemploymentlegislation
e.divisionoflabor
Whichofthefollowingisnotoneofthefourmanagementapproachesthatgrewoutofthefirsthalfofthis
century?
a.scientificmanagement
b.generaladministrative
c.organizationalbehavior
d.systemsapproach
e.quantitative
Accordingtothetext,probablythebest-knownexampleofTaylofsscientificmanagementwasthe
______________experiment.
a.horseshoe
b.pigiron
c.bluecollar
d.fishtank
WhichofthefollowingisNOToneofTaylor'sfourprinciplesofmanagement?
a.DevelopascienceforeachelementofanindividuaFswork,whichwillreplacetheoldrule-of-thumb
method.
b.Scientificallyselectandthentrain,teach,anddeveloptheworker.
c.Heartilycooperatewiththeworkerssoastoensurethatallworkisdoneinaccordancewiththe
principlesdeveloped.
d.Providemanagerswilllessworkthanotheremployeessothemanagerscanplanaccordingly.
Generaladministrativetheoryfocuseson
a.theentireorganization.
b.managersandadministrators.
c.themeasurementoforganizationaldesignrelationships.
d.primarilytheaccountingfunction.
e.administrativeissuesaffectingnon-managerialemployees.
Thefourteenprinciplesofmanagementareassociatedwithwhom?
a.Weber
b.Drucker
c.Taylor
d.Gilbreth
e.Fayol
Whichofthefollowingapproachestomanagementhasalsobeenlabeledoperationsresearchormanagement
science?
a.Thequalitativeapproach
b.Thequantitativeapproach
c.Theexperimentalapproach
d.Thetheoreticalapproach
Whichofthefollowingwouldnotbeassociatedwiththequantitativeapproachtomanagement?
a.informationmodels
b.critical-pathscheduling
c.systematicmotivationofindividuals
d.linearprogramming
e.statistics
Withoutquestion,themostimportantcontributiontothedevelopingfieldoforganizationalbehaviorcameoutof
the.
a.TaylorStudies.
b.PorterStudies.
c.ParkerStudies.
d.HawthorneStudies.
WhatscientistismostcloselyassociatedwiththeHawthorneStudies?
a.Adams
b.Mayo
c.Lawler
d.Barnard
e.Follett
OneoutcomeoftheHawthornestudiescouldbedescribedbywhichofthefollowingstatements?
a.Socialnormsarethekeydeterminantsofindividualworkbehavior.
b.Moneyismoreimportantthanthegrouponindividualproductivity.
c.Behaviorandemployeesentimentsareinverselyrelated.
d.Securityisrelativelyunimportant.
Whilegroupsareanimportantdeterminantofworkerproductivity,theindividualhim/herselfismostimportant.
ScenariosandQuestions
HISTORICALBACKGROUNDOFMANAGEMENT
ALookBack(Scenario)
CindySchultz,tiredfromworkingwithcustomersallday,decidedtotakeafifteen-minutenaptohelpclearher
headbeforethe4:15managers'meeting.Hercompanyhadrecentlybegunare-engineeringprocessaswellas
otherchangesrequiringcopiousmanagementinput.Assheleanedbackinherchair,shewonderedif
managementsciencehadalwaysbeenthiswayandhowitallbegan.Asshenapped,shedreamedthat,alongwith
"Mr.Peebodi"asherguide,shewastravelinginthe"ManagementWayBackMachine"thattookherback
throughmanagementhistory.
106.OneoftheearliestsitesCindyvisitedwasAdamSmith'shome,authorofTheWealthofNations,which
suggestedthatorganizationsandsocietywouldgainfrom
a.timemanagement,
b.divisionoflabor,
c.groupwork.
d.qualitymanagement.
e.timeandmotionstudies.
107.Cindyvisitedabookstorewheretherewasabooksigningoccurring.Shelookeddownandsawthatthe
titleofthebookwasPrinciplesofScientificManagementandconcludedthattheauthormustbe
a.AdamSmith.
b.FrankGilbreth.
c.HenryGantt.
d.FrederickTaylor.
e.HenriFayol.
108.CindyadmiredtheworksofTaylorandGilbreth,twoadvocatesof
a.scientificmanagement.
b.organizationalbehavior.
c.humanresourcemanagement.
d.motivation.
e.leadership.
109.Cindyspentsometimevisitingwith,aresearchershepreviouslyknewlittleaboutbutwho
alsocontributedtomanagementsciencebybeingamongthefirsttousemotionpicturefilmstostudy
hand-and-bodymotionsandbydevisingaclassificationschemeknownasa"therblig."
a.HenryGantt
b.MaxWeber
c.ChesterBarnard
d.FrankGilbreth
e.MaryParkerFollet
EssayQuestions
SCIENTIFICMANAGEMENT
Inashortessay,discussFrederickTaylofsworkinscientificmanagement.Next,listTaylofsfour
principlesofmanagement.
Answer
a.FrederickTaylordidmostofhisworkattheMidvaleandBethlehemSteelCompaniesin
Pennsylvania.AsamechanicalengineerwithaQuakerandPuritanbackground,hewascontinually
appalledbyworkers'inefficiencies.Employeesusedvastlydifferenttechniquestodothesamejob.
Theywereinclinedto“takeiteasy“onthejob,andTaylorbelievedthatworkeroutputwasonlyabout
one-thirdofwhatwaspossible.Virtuallynoworkstandardsexisted.Workerswereplacedinjobs
withlittleornoconcernformatchingtheirabilitiesandaptitudeswiththetaskstheywererequiredto
do.Managersandworkerswereincontinualconflict.Taylorsetouttocorrectthesituationby
applyingthescientificmethodtoshopfloorjobs.Hespentmorethantwodecadespassionately
pursuingthe“onebestway“foreachjobtobedone.
b.Taylor'sFourPrinciplesofManagement
c.DevelopascienceforeachelementofanindividuaFswork,whichwillreplacetheoldrule-of-thumb
method.
d.Scientificallyselectandthentrain,teach,anddeveloptheworker.
e.Heartilycooperatewiththeworkerssoastoensurethatalworkisdoneinaccordancewiththe
principlesofthesciencethathasbeendeveloped.
f.Divideworkandresponsibilityalmostequallybetweenmanagementandworkers.Managementtakes
overallworkforwhichitisbetterfittedthantheworkers.
122.Inashortessay,discusstheworkinscientificmanagementbyFrankandLillianGilbreth.
Answer
FrankGilbrethisprobablybestknownforhisexperimentsinbricklaying.Bycarefullyanalyzingthe
bricklayersjob,hereducedthenumberofmotionsinlayingexteriorbrickfrom18toabout5,andon
layinginteriorbrickthemotionswerereducedfrom18to2,UsingtheGilbreth^techniques,the
bricklayercouldbemoreproductiveandlessfatiguedattheendoftheday.TheGilbrethswereamongthe
firstresearcherstousemotionpicturestostudyhand-and-bodymotionsandtheamountoftimespent
doingeachmotion.Wastedmotionsmissedbythenakedeyecouldbeidentifiedandeliminated.The
Gilbrethsalsodevisedaclassificationschemetolabel17basichandmotions,whichtheycalledtherbligs.
ThisschemeallowedtheGilbrethsamoreprecisewayofanalyzingaworker'sexacthandmovements.
(moderate)
GENERALADMINISTRATIVETHEORISTS
123.Inashortessay,discusstheworkofHenriFayolasitrelatestothegeneraladministrative
approachtomanagement.NextlistanddiscusssevenofFayofsfourteenprinciplesofmanagement.
Answer
a.Fayoldescribedthepracticeofmanagementassomethingdistinctfromaccounting,finance,
production,distribution,andothertypicalbusinessfunctions.Hearguedthatmanagementwasan
activitycommontoallhumanendeavorsinbusiness,government,andeveninthehome.Hethen
proceededtostate14principlesofmanagement-fundamentalrulesofmanagementthatcouldbe
taughtinschoolsandappliedinallorganizationalsituations.
b.FayoFsFourteenPrinciplesofManagement
c.-specializationincreasesoutputbymakingemployeesmoreefficient.
d.-managersmustbeabletogiveorders.Authoritygivesthemthisright.Alongwith
authority,however,goesresponsibility.
e.HUB-employeesmustobeyandrespecttherulesthatgoverntheorganization.
f.shouldreceiveordersfromonlyonesuperior.
g.-theorganizationshouldhaveasingleplanofactiontoguidemanagersand
workers.
-theanyoneemployeeor
groupofemployeesshouldnottakeprecedenceovertheinterestsoftheorganizationasawhole.
i.-workersmustbepaidafairwagefortheirservices.
j.-thistermreferstothedegreetowhichsubordinatesareinvolvedindecisionmaking.
-thelineofauthorityfromtopmanagementtothelowestranksinthescalarchain.
1.-peopleandmaterialsshouldbeintherightplaceattherighttime.
m.HU-managersshouldbekindandfairtotheirsubordinates.
n.HUIoftenureofpersonnel-managementshouldprovideorderlypersonalplanningandensure
thatreplacementsareavailabletofillvacancies.
o.-employeeswhoareallowedtooriginateandcarryoutplanswillexerthighlevelsofeffort.
p.-promotingteamspiritwillbuildharmonyandunitywithintheorganization.
124.Inashortessay,discussMaxWebefscontributiontothegeneraladministrativeapproachto
management.
Answer
MaxWeberwasaGermansociologistwhostudiedorganizationalactivity.Writingintheearly1900s,he
developedatheoryofauthoritystructuresandrelations.Weberdescribesanidealtypeoforganizationhe
calledabureaucracy—aformororganizationcharacterizedbydivisionoflabor,aclearlydefined
hierarchy,detailedrulesandregulations,andimpersonalrelationships.Weberrecognizedthatthis“ideal
bureaucracy^^didn'texistinreality.Insteadheintendeditasabasisfortheorizingaboutworkandhow
workcouldbedoneinlargegroups.Histheorybecamethemodelstructuraldesignformanyortoday's
largeorganizations.
TOWARDUNDERSTANDINGORGANIZATIONALBEHAVIOR
125.Inashortessay,describetheHawthorneStudies.Next,discusstheroleofEltonMayointhese
studiesandsomeofthefindingsofhisresearch.
Answer
Withoutquestion,themostimportantcontributiontothedevelopingOBfieldcameoutoftheHawthorne
Studies,aseriesofstudiesconductedattheWesternElectricCompanyWorksinCicero,Illinois.These
studieswereinitiallydesignedbyWesternElectricindustrialengineersasascientificmanagement
experiment.Theywantedtoexaminetheeffectofvariousilluminationlevelsonworkerproductivity.
Basedontheirresearch,itwasconcludedthatilluminationintensitywasnotdirectlyrelatedtogroup
productivity.In1927,theWesternElectricengineersaskedHarvardprofessorEltonMayoandhis
associatestojointhestudyasconsultants.Throughadditionalresearch,EltonMayoconcludedthat
behavioraffectedindividualbehavior,thatgroupstandardsestablishindividualworkeroutput,andthat
moneyislessafactorindeterminingoutputthanaregroupstandards,groupsentiments,andsecurity.
Theseconclusionsledtoanewemphasisonthehumanbehaviorfactorinthefunctioningoforganizations
andtheattainmentoftheirgoals.
CURRENTTRENDSANDISSUES
126.Inashortessay,defineentrepreneurshipanddiscussthethreeimportthemesthatstickoutin
thisdefinitionofentrepreneurship.
Answer
Entrepreneurshipistheprocesswherebyanindividualoragroupofindividualsusesorganizedeffortsand
meanstopursueopportunitiestocreatevalueandgrowbyfulfillingwantsandneedsthroughinnovation
anduniqueness,nomatterwhatresourcesarecurrentlycontrolled.Itinvolvesthediscoveryof
opportunitiesandtheresourcestoexploitthem.Threeimportantthemesstickoutinthisdefinitionof
entrepreneurship.First,isthepursuitofopportunities.Entrepreneurshipisaboutpursuingenvironmental
trendsandchangesthatnooneelsehasseenorpaidattentionto.Thesecondimportantthemein
entrepreneurshipisinnovation.Entrepreneurshipinvolveschanging,revolutionizing,transforming,and
introducingnewapproaches—thatis,newproductsorservicesofnewwaysofdoingbusiness.Thefinal
importantthemeinentrepreneurshipisgrowth.Entrepreneurspursuegrowth.Theyarenotcontenttostay
smallortostaythesameinsize.Entrepreneurswanttheirbusinessestogrowandworkveryhardto
pursuegrowthastheycontinuallylookfortrendsandcontinuetoinnovatenewproductsandnew
approaches.
(moderate)
127.Inashortessay,definee-businessande-commerce.Nextdiscussthethreecategoriesofe-
businessinvolvement.
Answer
E-business(electronicbusiness)isacomprehensivetermdescribingthewayanorganizationdoesitswork
byusingelectronicInternet-based)linkageswithitskeyconstituencies(employees,managers,customers,
suppliers,andpartners)inordertoefficientlyandeffectivelyachieveitsgoals.It'smorethane-commerce,
althoughe-businesscanincludee-commerce.E-commerce(electroniccommerce)isanyformofbusiness
exchangeortransactioninwhichthepartiesinteractelectronically.Thefirstcategoryofe-business
involvementane-businessenhancedorganization,atraditionalorganizationthatsetsupe-business
capabilities,usuallye-commerce,whilemaintainingitstraditionalstructure.ManyFortune500type
organizationsareevolvingintoe-businessesusingthisapproach.TheyusetheInternettoenhance(notto
replace)theirtraditionalwaysofdoingbusiness.Anothercategoryofe-businessinvolvementisane-
businessenabledorganization.Inthistypeofe-business,anorganizationusestheInternettoperformits
traditionalbusinessfunctionsbetter,butnottosellanything.Inotherwords,theInternetenables
organizationalmemberstodotheirworkmoreefficientlyandeffectively.Therearenumerous
organizationsusingelectroniclinkagestocommunicatewithemployees,customers,orsuppliersandto
supportthemwithinformation.Thelastcategoryofe-businessinvolvementiswhenanorganization
becomesatotale-business.TheirwholeexistenceismadepossiblebyandrevolvesaroundtheInternet.
(moderate)
128.Inashortessay,discusstheneedforinnovationandflexibilityasitrelatestothesurvivalof
today'sorganizations.
Answer
Innovationhasbeencalledthemostpreciouscapabilitythatanyorganizationintoday'seconomymust
haveandnurture.Withoutaconstantflowofnewideas,anorganizationisdoomedtoobsolescenceof
evenworse,failure.Inasurveyaboutwhatmakesanorganizationvaluable,innovationshowedupatthe
topofthelist.Thereisabsolutelynodoubtthatinnovationiscrucial.Anotherdemandfacingtoday's
organizationsandmanagersistheneedforflexibility.Inacontextwherecustomers5needsmaychange
overnight,wherenewcompetitorscomeandgoatbreathtakingspeed,andwhereemployeesandtheir
skillsareshiftedasneededfromprojecttoproject,onecanseehowflexibilitymightbevaluable.
129.Inashortessay,discusstheconceptoftotalqualitymanagementandthesixcharacteristicsthat
describethisimportantconcept.
Answer
a.Aqualityrevolutionsweptthroughboththebusinessandpublicsectorsduringthe1980sand1990s.
Thegenerictermusedtodescribethisrevolutionwastotalqualitymanagement,orTQMforshort.It
wasinspiredbyasmallgroupofqualityexperts,themostfamousbeingW.EdwardsDemingand
JosephM.Juran.TQMisaphilosophyofmanagementdrivenbycontinualimprovementand
respondingtocustomerneedsandexpectations.Theobjectiveistocreateanorganizationcommitted
tocontinuousimprovementinworkprocesses.TQMisadeparturefromearliermanagementtheories
thatwerebasedonthebeliefthatlowcostsweretheonlyroadtoincreasedproductivity.
b.TheSixCharacteristicsofTotalQualityManagemenl
c.IntenseFocusonthecustomer-thecustomerincludesnotonlyoutsiderswhobuytheorganization's
productsorservicesbutalsointernalcustomers(suchasshippingoraccountspayablepersonnel)who
int
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