HRM競(jìng)爭(zhēng)優(yōu)勢(shì)ppt課件.ppt

Chapter1HumanResourceManagement GainingaCompetitiveAdvantage Review ConceptofHRMHRMPracticesResponsibilitiesofHRDepartmentsRolesofHRDepartments HRMreferstothepolicies practices andsystemsthatinfluenceemployees behavior attitudes andperformance Review ConceptofHRMHRMPracticesResponsibilitiesofHRDepartmentsRolesofHRDepartments Review ConceptofHRMHRMPracticesResponsibilitiesofHRDepartmentsRolesofHRDepartments StrategicPartnerAdministrativeExpertEmployeeAdvocateChangeAgent Homework ExplaintheImportanceofHRM 企業(yè)所面臨的外部競(jìng)爭(zhēng)性挑戰(zhàn)與內(nèi)部環(huán)境的變化 使人力資源管理在企業(yè)管理實(shí)踐中已越來(lái)越重要 這種變化主要表現(xiàn)在兩個(gè)方面 第一 企業(yè)外部競(jìng)爭(zhēng)環(huán)境的變化第二 企業(yè)內(nèi)部經(jīng)營(yíng)環(huán)境的變化一方面 管理者需要轉(zhuǎn)變角色 管理層次將越來(lái)越少 管理者的能力及水平也不斷提高 另一方面 這些變化對(duì)企業(yè)員工的素質(zhì)要求也越來(lái)越高 為企業(yè)人力資源管理提出了新的要求與挑戰(zhàn) ChapterOutline 1 1Introduction1 2ResponsibilitiesofHRDepartments1 3RolesofHRDepartments1 4HowistheHRMFunctionChanging 1 5CompetitiveChallengesInfluencingHRM1 6MeetingCompetitiveChallengesThroughHRMPractices 1 4HowistheHRMFunctionChanging TheamountoftimethattheHRMfunctiondevotestoadministrativetasksisdecreasinganditsrolesasastrategicbusinesspartner changeagent andemployeeadvocateareincreasing ReasonsforthechangesTechnologychangesChangeofHRManager sposition Technologychanges Self service GivingemployeesonlineaccesstoinformationaboutHRissues Outsourcing Thepracticeofhavinganothercompanyprovideservices Accenture埃森哲Hewitt翰威特Convergys肯沃基 Accenture埃森哲咨詢(xún)公司 埃森哲公司是全球最大的管理咨詢(xún)公司和技術(shù)服務(wù)供應(yīng)商 它原是全球安達(dá)信 ArthurAndersen 會(huì)計(jì)事務(wù)所的管理咨詢(xún)部門(mén) 1989年成立安盛咨詢(xún)公司 AndersenConsulting 2000年與安達(dá)信從經(jīng)濟(jì)上徹底分開(kāi) 2001年公司更名為埃森哲 Accenture 作為 財(cái)富 全球500強(qiáng)企業(yè)之一的管理咨詢(xún) 信息技術(shù)和外包服務(wù)公司 埃森哲在49個(gè)國(guó)家設(shè)立了分公司 員工逾150 000名 2006年8月31日結(jié)束的財(cái)政年度凈收入為166 5億美元 財(cái)富 全球500強(qiáng)企業(yè)中三分之二以上是埃森哲的客戶(hù) Accenture埃森哲咨詢(xún)公司 海爾 TCL 華為 中海油 南京汽車(chē)制造廠(chǎng) 中石油 現(xiàn)在則是中國(guó)移動(dòng) 不久前 這些名字對(duì)于中國(guó)以外的大多數(shù)全球商業(yè)管理人士而言還很茫然 然而 現(xiàn)在這些公司已經(jīng)成為沖擊全球商業(yè)世界大潮的組成部分 埃森哲公司 中國(guó)給世界經(jīng)濟(jì)一個(gè)發(fā)展的未來(lái) 的研究報(bào)告報(bào)告得出這樣的結(jié)論 中國(guó)的興起并非零和游戲 收購(gòu)能夠?yàn)橥鈬?guó)投資者創(chuàng)造新的股東價(jià)值 為經(jīng)濟(jì)蕭條地區(qū)帶來(lái)生機(jī) 不論是否得到每個(gè)人的歡迎 中國(guó)向外融入世界經(jīng)濟(jì)的進(jìn)程將一如既往加速前行 中國(guó)走向全球化有利于全球經(jīng)濟(jì) 返回 ChangofHRManager sposition Executiveteamincludes CEO ChiefExecutiveofficer CFO ChiefFinancialofficer CAO ChiefAdministrativeofficer VP VicePresidentofHR ExecutiveVicePresidentofStoreOperations 1 5CompetitiveChallengesInfluencingHRM ThreecompetitivechallengesthatcompaniesnowfacewillincreasetheimportanceofHRMpractices 1 TheSustainabilityChallenge2 TheGlobalChallenge3 TheTechnologyChallenge 1 TheSustainabilityChallenge Sustainabilityreferstotheabilityofacompanytosurviveandsucceedinadynamiccompetitiveenvironment Sustainabilityincludestheabilitytodealwitheconomicandsocialchangesengageinresponsibleandethicalbusinesspracticesprovidehighqualityproductsandservicesputinplacemethodstodetermineifthecompanyismeetingstakeholders needs 1 TheSustainabilityChallenge ReflectionsofSustainabilityChallenge 1 EconomicChanges 2 TheBalancedScorecard MeasuringPerformancetoStakeholders 3 CustomerServiceandQualityEmphasis 4 ChangingDemographics 人口特征 andDiversityoftheWorkforce 5 LegalandEthicalIssues 1 Economicchanges Economicenvironment經(jīng)濟(jì)環(huán)境Increasedvalueplacedonknowledge更加注重知識(shí)Skillsrequirements技能要求Changesintheemploymentrelationship雇傭關(guān)系變化Demandingwork butwithmoreflexibility彈性工作 Economicenvironment FinancialCrisis FinancialCrisis 汽車(chē)行業(yè)掙扎在死亡線(xiàn)上 U S autosalesinOctober 2008 plunged31 toabout850 000vehicles theworstmonthinthepostWorld WarIIera Autosalesdeclined36 InDecember FinancialCrisis 原材料價(jià)格 高臺(tái)跳水 包含鋼鐵 三合板在內(nèi)的18種工業(yè)原料的JOC工業(yè)品價(jià)格指數(shù)10月份下跌56 創(chuàng)1949年來(lái)最大跌幅 原油 銅和小麥等商品跌幅均超過(guò)50 S PGSCI涵蓋24種原材料7月3日以來(lái)下跌60 以上 FinancialCrisis 就業(yè)形勢(shì)日趨惡化 JoblessRateSurgesto7 2 inDecemberTheeconomylost2 6millionjobsin2008 governmentfiguresshowed themostsinceWorldWarIIendedin1945 Nearlytwomillionofthoselosseswereinthelastfourmonthsalone asignthattherecessionacceleratedasthefinancialcrisisintensified andshoulddragonwellintothenewyear FinancialCrisis 次貸危機(jī)對(duì)我國(guó)的影響 Q3 9 FinancialCrisis 工業(yè)增加值增速明顯回落 FinancialCrisis 進(jìn)出口業(yè)的影響首當(dāng)其沖 中國(guó)能隔岸觀(guān)火 獨(dú)善其身嗎 中國(guó)在世界經(jīng)濟(jì)中的地位 四三二一 GDP第四 進(jìn)出口總額第三 利用外資第二 外匯儲(chǔ)備第一中國(guó)經(jīng)濟(jì)增長(zhǎng)對(duì)出口的依存度GDP增長(zhǎng)中 三分之一來(lái)自出口 出口額占GDP比例由2001年的20 上升至2007年的40 德意志銀行發(fā)布的 中國(guó)經(jīng)濟(jì)報(bào)告 顯示 中國(guó)出口與美國(guó)GDP呈80 相關(guān)性 2001至2005年 美國(guó)GDP每下降一個(gè)百分點(diǎn) 中國(guó)出口便相應(yīng)下降6 5個(gè)百分點(diǎn) 對(duì)策 失衡的 三駕馬車(chē) 為拉動(dòng)內(nèi)需 刺激消費(fèi) 保持國(guó)民經(jīng)濟(jì)的平穩(wěn)增長(zhǎng) 擬近期推出十大工程項(xiàng)目 給長(zhǎng)城貼瓷磚給太陽(yáng)安開(kāi)關(guān)給珠峰安電梯給飛機(jī)裝倒檔給赤道鑲金邊給月亮裝纜車(chē)給荒漠披綠裝在四大洋裝欄桿在五大洲架橋梁在南北極開(kāi)隧道 出口 投資 消費(fèi) 4萬(wàn)億 20萬(wàn)億 Increasedvalueplacedonknowledge IntellectualcapitalCreativity productivity andserviceprovidedbyemployees KnowledgeworkersEmpoweringGivingemployeesresponsibilityandauthoritytomakedecisions LearningorganizationEmployeesarecontinuallytryingtolearnnewthings Skillsrequirementshavechanged OccupationalGroup 2004 Skillsrequirementshavechanged Thedemandforspecificskillsisbeingreplacedbyaneedforcognitiveskillsandinterpersonalskills Varietyandcustomizationrequiresemployeeswhoarecreativeandgoodproblemsolvers Changesintheemploymentrelationship Psychologicalcontract心理契約Expectationsofemployeecontributionsandwhatthecompanywillprovideinreturn Alternativeworkarrangements多種工作安排IndependentcontractorsOn callworkersTemporaryworkersContractcompanyworkerswhoarenotemployedfull timebythecompany 2 TheBalancedScorecard MeasuringPerformancetoStakeholders BalancedScorecard BSC Ameansofperformancemeasurementthatgivesmanagerstheopportunitytolookatthecompanyfromtheperspectiveofinternalandexternalcustomers employeesandshareholders 3 CustomerServiceandQualityEmphasis TQMMalcolmBaldrigeNationalQualityAward馬爾科姆 鮑德里奇國(guó)家質(zhì)量獎(jiǎng)ISO9000 2000SixSigmaprocess TotalQualityManagement TotalQualityManagement TQM isacompany wideefforttocontinuouslyimprovethewayspeoples machines andsystemsaccomplishwork ThenewframeworkforTotalQualityManagement TotalQualityManagement CorevaluesofTQMinclude DesigningmethodsandprocessestomeettheneedsofinternalandexternalcustomersAllemployeesreceivetraininginqualityPromotionofcooperationwithvendors suppliers andcustomersManagementgivesfeedbackonprogress MalcolmBaldrigeNationalQualityAward Establishedin1987topromotequalityawareness torecognizequalityachievements andtopublicizesuccessfulqualitystrategies SixSigmaprocess Systemofmeasuring analyzing improving andcontrollingprocessesoncetheymeetqualitystandards 100萬(wàn)件產(chǎn)品中只有3 4件不合格 即合格率99 99996 2 TheGlobalChallenge 2 TheGlobalChallenge Companiesmust competeininternationalmarketsfendoffforeigncorporations attemptstogaingroundintheU SOffshoring 2 TheGlobalChallenge Offshoringreferstotheexportingofjobsfromdevelopedcountriestolessdevelopedcountries Theworldisflat 3 TheTechnologyChallenge TheoverallimpactoftheInternetE commerceHowandwherepeopleworkHigh performanceworksystems High performanceworksystems Worksystemsthatmaximizethefitbetweenthecompany ssocialsystemandtechnicalsystem 1 6MeetingCompetitiveChallengesThroughHRMPractices HRMpracticesthathelpcompaniesdealwiththecompetitivechallengescanbegroupedintofourdimensions ThehumanresourceenvironmentAcquiringandpreparinghumanresourcesAssessmentanddevelopmentofhumanresourcesCompensatinghumanresources Review ThreecompetitivechallengesthatcompaniesnowfacewillincreasetheimportanceofHRMpractices TheSustainabilityChallengeTheGlobalChallengeTheTechnologyChallengeHRMpracticesthathelpcompaniesdealwiththecompetitivechallengescanbegroupedintofourdim