2016級(jí)工商管理專(zhuān)業(yè)本科培養(yǎng)方案

2016級(jí)工商管理專(zhuān)業(yè)本科培養(yǎng)方案一、專(zhuān)業(yè)基本信息英文名稱(chēng)BusinessAdministration專(zhuān)業(yè)代碼110201學(xué)科門(mén)類(lèi)管理學(xué)學(xué)制四年授予學(xué)位管理學(xué)學(xué)士二、培養(yǎng)目標(biāo)及特色培養(yǎng)德、智、體、美全面發(fā)展，具備數(shù)理基礎(chǔ)與工程科學(xué)技術(shù)知識(shí)，掌握工商管理專(zhuān)業(yè)基礎(chǔ)理論、基本知識(shí)和基本技能，接受科學(xué)思維和經(jīng)濟(jì)管理實(shí)踐訓(xùn)練，勝任技術(shù)經(jīng)濟(jì)分析、資產(chǎn)評(píng)估與管理、戰(zhàn)略管理、人力資源管理、投融資分析、項(xiàng)目咨詢(xún)策劃、市場(chǎng)運(yùn)營(yíng)管理等相關(guān)工作，具有較強(qiáng)的組織管理能力、創(chuàng)新創(chuàng)業(yè)能力、繼續(xù)學(xué)習(xí)能力和國(guó)際視野的復(fù)合創(chuàng)新型管理人才。本專(zhuān)業(yè)依托首都建設(shè)和學(xué)校土木建筑類(lèi)學(xué)科優(yōu)勢(shì)，培養(yǎng)服務(wù)首都、面向全國(guó)，服務(wù)于首都城鄉(xiāng)建設(shè)的管理類(lèi)專(zhuān)業(yè)人才，能夠在建筑和房地產(chǎn)領(lǐng)域的政府相關(guān)職能部門(mén)、企事業(yè)單位、投融資機(jī)構(gòu)、咨詢(xún)機(jī)構(gòu)、科研院所、行業(yè)協(xié)會(huì)等單位從事經(jīng)營(yíng)、財(cái)務(wù)、人力資源、市場(chǎng)運(yùn)營(yíng)等實(shí)務(wù)的管理人才。三、主干學(xué)科工商管理、經(jīng)濟(jì)學(xué)四、主干課程1．主干基礎(chǔ)課程經(jīng)濟(jì)學(xué)、管理學(xué)、會(huì)計(jì)學(xué)、應(yīng)用統(tǒng)計(jì)學(xué)、管理運(yùn)籌學(xué)、管理信息系統(tǒng)、技術(shù)經(jīng)濟(jì)學(xué)、高等數(shù)學(xué)、大學(xué)英語(yǔ)2．主干專(zhuān)業(yè)課程組織行為學(xué)、人力資源管理、財(cái)務(wù)管理、市場(chǎng)營(yíng)銷(xiāo)、運(yùn)營(yíng)管理、戰(zhàn)略管理、房地產(chǎn)項(xiàng)目開(kāi)發(fā)與策劃、項(xiàng)目投資與融資、財(cái)政與稅收、物業(yè)管理、房地產(chǎn)估價(jià)、房地產(chǎn)經(jīng)紀(jì)五、主要實(shí)踐教學(xué)環(huán)節(jié)專(zhuān)業(yè)認(rèn)識(shí)實(shí)習(xí)、會(huì)計(jì)學(xué)大作業(yè)、房地產(chǎn)開(kāi)發(fā)經(jīng)營(yíng)沙盤(pán)、財(cái)務(wù)管理大作業(yè)、房地產(chǎn)項(xiàng)目策劃實(shí)踐、數(shù)據(jù)分析技巧與應(yīng)用實(shí)踐、營(yíng)銷(xiāo)現(xiàn)場(chǎng)實(shí)踐、虛擬企業(yè)社會(huì)環(huán)境跨專(zhuān)業(yè)綜合實(shí)踐、企業(yè)管理實(shí)踐、畢業(yè)實(shí)習(xí)、畢業(yè)論文等。六、畢業(yè)學(xué)分要求參照北京建筑大學(xué)本科學(xué)生學(xué)業(yè)修讀管理規(guī)定及學(xué)士學(xué)位授予細(xì)則，修滿(mǎn)本專(zhuān)業(yè)最低計(jì)劃學(xué)分應(yīng)達(dá)到160學(xué)分，其中理論課程128.5學(xué)分，實(shí)踐教學(xué)環(huán)節(jié)31.5學(xué)分。七、各類(lèi)課程結(jié)構(gòu)比例課程類(lèi)別課程屬性學(xué)分學(xué)時(shí)學(xué)分比例通識(shí)教育課必修29.564018.44%核心81285.00%選修3481.88%大類(lèi)基礎(chǔ)課必修4368826.88%選修41762.50%專(zhuān)業(yè)核心課必修1828811.25%專(zhuān)業(yè)方向課必修132088.13%選修103526.25%獨(dú)立實(shí)踐環(huán)節(jié)必修31.584419.69%總計(jì)1603372100.00%八、教學(xué)進(jìn)程表學(xué)期教學(xué)周考試實(shí)踐學(xué)期教學(xué)周考試實(shí)踐14-19周20周1-3周21-16周17-18周19-20周31-16周17-18周19-20周41-16周17-18周19-20周51-16周17周18-20周61-16周17周18-20周71-8周-9-20周81-16畢業(yè)設(shè)計(jì)/實(shí)習(xí)17周答辯九、畢業(yè)生應(yīng)具備的知識(shí)能力及實(shí)現(xiàn)矩陣畢業(yè)生應(yīng)具備的知識(shí)能力相關(guān)知識(shí)領(lǐng)域?qū)崿F(xiàn)途徑（課程支撐）管理思維知識(shí)能力馬克思主義、哲學(xué)、邏輯、國(guó)學(xué)、歷史等人文社會(huì)科學(xué)基本理論與知識(shí)。思想道德修養(yǎng)與法律基礎(chǔ)、毛澤東思想和中國(guó)特色社會(huì)主義體系理論概論、大學(xué)生職業(yè)生涯和發(fā)展規(guī)劃、經(jīng)典賞析與文化傳承、哲學(xué)邏輯與文明對(duì)話(huà)管理專(zhuān)業(yè)基礎(chǔ)知識(shí)能力經(jīng)濟(jì)、管理、法律、統(tǒng)計(jì)、財(cái)會(huì)等專(zhuān)業(yè)基本理論與基礎(chǔ)知識(shí)。經(jīng)濟(jì)學(xué)、管理學(xué)、統(tǒng)計(jì)學(xué)、技術(shù)經(jīng)濟(jì)學(xué)、經(jīng)濟(jì)法、會(huì)計(jì)學(xué)、應(yīng)用統(tǒng)計(jì)學(xué)、財(cái)政與稅收工商管理核心知識(shí)能力企業(yè)的戰(zhàn)略管理、財(cái)務(wù)管理、運(yùn)營(yíng)管理、人力資源管理、市場(chǎng)營(yíng)銷(xiāo)及發(fā)展規(guī)劃等組織鏈條上的管理知識(shí)與管理方法應(yīng)用。在專(zhuān)業(yè)基礎(chǔ)知識(shí)和專(zhuān)業(yè)通識(shí)知識(shí)掌握的前提下，具備金融財(cái)稅分析、市場(chǎng)營(yíng)銷(xiāo)策劃及項(xiàng)目咨詢(xún)等實(shí)操能力市場(chǎng)營(yíng)銷(xiāo)學(xué)、組織行為學(xué)、運(yùn)營(yíng)管理、人力資源管理、戰(zhàn)略管理、財(cái)務(wù)管理、會(huì)計(jì)學(xué)大作業(yè)、財(cái)務(wù)管理大作業(yè)、營(yíng)銷(xiāo)現(xiàn)場(chǎng)實(shí)踐、ERP實(shí)踐創(chuàng)新創(chuàng)業(yè)能力在專(zhuān)業(yè)基礎(chǔ)知識(shí)和專(zhuān)業(yè)核心知識(shí)掌握的前提下，掌握創(chuàng)新創(chuàng)業(yè)的相關(guān)理論與知識(shí)市場(chǎng)調(diào)查與分析、創(chuàng)新創(chuàng)業(yè)管理、虛擬企業(yè)社會(huì)環(huán)境跨專(zhuān)業(yè)綜合實(shí)踐、企業(yè)管理實(shí)踐、數(shù)據(jù)分析技巧與應(yīng)用實(shí)踐、房地產(chǎn)經(jīng)營(yíng)管理能力掌握工商管理專(zhuān)業(yè)知識(shí)基礎(chǔ)上，熟悉房地產(chǎn)開(kāi)發(fā)、房地產(chǎn)策劃、房地產(chǎn)估價(jià)、房地產(chǎn)經(jīng)紀(jì)、物業(yè)管理等領(lǐng)域的知識(shí)，具備房地產(chǎn)投融資分析、房地產(chǎn)項(xiàng)目策劃與營(yíng)銷(xiāo)、房地產(chǎn)運(yùn)營(yíng)管理等實(shí)操技能。房地產(chǎn)項(xiàng)目開(kāi)發(fā)與策劃、項(xiàng)目投融資管理、房地產(chǎn)法律法規(guī)、房地產(chǎn)估價(jià)、房地產(chǎn)經(jīng)紀(jì)、物業(yè)管理十、指導(dǎo)性教學(xué)計(jì)劃（見(jiàn)附表）十一、主要課程邏輯關(guān)系結(jié)構(gòu)圖高等數(shù)學(xué)高等數(shù)學(xué)（1）高等數(shù)學(xué)（2）概率與數(shù)理統(tǒng)計(jì)應(yīng)用統(tǒng)計(jì)學(xué)技術(shù)經(jīng)濟(jì)學(xué)管理運(yùn)籌學(xué)市場(chǎng)調(diào)查與分析數(shù)據(jù)分析技巧與應(yīng)用實(shí)踐數(shù)據(jù)庫(kù)技術(shù)與應(yīng)用管理信息系統(tǒng)ERP實(shí)踐創(chuàng)新創(chuàng)業(yè)管理虛擬企業(yè)社會(huì)環(huán)境跨專(zhuān)業(yè)綜合實(shí)踐線(xiàn)性代數(shù)工商管理專(zhuān)業(yè)導(dǎo)論經(jīng)濟(jì)學(xué)管理學(xué)經(jīng)濟(jì)法會(huì)計(jì)學(xué)財(cái)政與稅收市場(chǎng)營(yíng)銷(xiāo)學(xué)組織行為學(xué)財(cái)務(wù)管理項(xiàng)目投資與融資人力資源管理服務(wù)營(yíng)銷(xiāo)品牌管理銷(xiāo)售管理消費(fèi)行為學(xué)管理溝通戰(zhàn)略管理運(yùn)營(yíng)管理工程制圖與識(shí)圖房地產(chǎn)法律法規(guī)建筑工程概論建筑設(shè)備概論物業(yè)管理房地產(chǎn)經(jīng)紀(jì)房地產(chǎn)項(xiàng)目開(kāi)發(fā)與策劃房地產(chǎn)估價(jià)房地產(chǎn)開(kāi)發(fā)經(jīng)營(yíng)沙盤(pán)房地產(chǎn)項(xiàng)目策劃實(shí)踐營(yíng)銷(xiāo)現(xiàn)場(chǎng)實(shí)踐企業(yè)管理實(shí)踐

2016UndergraduateProgramforSpecialtyinBusinessAdministration=1\*ROMANI.SpecialtyNameandCodeEnglishNameBusinessAdministrationCode110201DisciplinesManagementLengthofSchoolingfourDegreeBachelorDegreeofManagement=2\*ROMANII.EducationalObjectivesandFeatureCultivatemoral,intellectual,physical,all-rounddevelopment,withthemathematicalbasisandengineeringscienceandtechnologyknowledge,masterbusinessmanagementprofessionalbasictheory,basicknowledgeandbasicskills,scientificthinkingandeconomicmanagementpracticetraining,qualifiedtechnicalandeconomicanalysis,assetsevaluationandmanagement,strategicmanagement,humanresourcemanagement,investmentanalysis,projectconsultingplanning,marketoperationandmanagement,andotherrelatedwork,hasthestrongorganizationmanagementability,innovationability,tocontinuelearningabilityandtheinternationalfieldofvisionofseniormanagementtalents.Relyingonthecapitalconstructionandschoolcivilconstructiondisciplinesuperiority,thismajorcultivatesspecializedtalentswhocanworkforthecapitalaswellasthewholecountry,workinginthecapitalmanagementoftheurbanandruralconstructionfield.Weaimtocultivateinnovativemanagementtalentswhocanworkinconstructionalandrealestaterelevantgovernmentfunctionaldepartments,enterprisesandinstitutionsinthefieldofrealestate,investmentandfinancinginstitutions,consultancy,scientificresearchinstitutes,industryassociationsandotherunitsengagedinbusiness,financeandhumanresources.=3\*ROMANIII.MajorDisciplinesIndustrialandcommercialmanagement；Economics=4\*ROMANIV.MajorCourses1.BasiccourseEconomics,Management,Accounting,Appliedstatistics,ManagerialOperationsResearch,Managementinformationsystem,Technicaleconomics,Highermathematics,CollegeEnglish2.MajorcoursesinSpecialtyMarketing,Organizationalbehavior,Thefinancialmanagement,Humanresourcemanagement,Operationsmanagement,Strategymanagement，F(xiàn)iscalandtax,ProjectInvestmentandFinancing=5\*ROMANV.MajorPracticalTrainingPerceptualKnowledgeonMajor,Accountingmajorassignments,Realestatedevelopmentbusinesssandtable,Financialmanagementassignments,Realestateprojectplanningpractice,Dataanalysistechniquesandapplicationpractice,Marketingpractice,Virtualenterprisesocialenvironmentcrossmajorcomprehensivepractice,Theenterprisemanagementpractice,GraduationpracticeandGraduationthesis.=6\*ROMANVI.GraduationRequirementsWithreferencetotheBUCEAundergraduatestudents'academicstudymanagementregulationandthedetailedrulesforthebachelor'sdegreeawarding,completethismajorminimumplancreditsshouldreach160credits,including128.5credittheorycourses,andpracticeteaching31.5credits.=7\*ROMANVII.ProportionofCourseCourseCategoryCourseTypeCreditsClassHourProportionGeneralEducationCompulsory29.564018.44%Core81285.00%Optional3481.88%Big

Academic

SubjectsCompulsory4368826.88%Optional41762.50%Professional

Core

Compulsory1828811.25%Professional

DirectionCompulsory132088.13%Optional103526.25%PracticeCompulsory31.584419.69%Total1603372100%=8\*ROMANVIII.TableofTeachingProgramSemesterTeachingExamPracticeSemesterTeachingExamPractice14-19201-321-1617-1819-2031-1617-1819-2041-1617-1819-2051-161718-2061-161718-2071-8-9-2081-16：GraduationpracticeandGraduationthesis(design)17：Thesisdefense=9\*ROMANIX.TableofTeachingArrangement=10\*ROMANX.GraduatesshouldpossesstheknowledgeabilityandthematrixGraduateAbilitiesRelatedKnowledgeCourseSupportsManagementthinkingabilityMarxism,philosophy,logic,classics,history,humanitiesandsocialscience,suchasbasictheoryandknowledge.Thoughtmoralstutelageandlegalfoundation,anintroductiontoMAOzedongthoughtandthetheoryofthesystemofsocialismwithChinesecharacteristics,thecollegestudents'careeranddevelopmentplanning,classicappreciation,culturalinheritance,logic,philosophyanddialogueamongcivilizationsBasicknowledgeofprofessionalskillsEconomy,management,law,statistics,accountingandotherprofessionalbasictheoryandbasicknowledge.Economics,management,economiclaw,accounting,statistics,technicaleconomics,appliedstatistics,financeandtaxIndustrialandcommercialmanagementcorecompetenciesEnterprise'sstrategicmanagement,financialmanagement,operationsmanagement,humanresourcemanagement,marketinganddevelopmentplanningorganizationchainmanagementknowledgeandmanagementmethods,suchasapplication.Onthebasisoftheprofessionalknowledgeandprofessionalunderthepremiseofgeneralknowledge,havetherelatedfinancialanalysis,marketingplanning,projectconsultingspeakingability,Marketmarketing,organizationalbehavior,operationsmanagement,humanresourcemanagement,strategicmanagement,financialmanagementAccountingoperation,financialmanagementoperation,marketingpractice,ERPpracticeinnovation&enterprisecapabilityBasedonprofessionalknowledgeandprofessionalunderthepremiseofcoreknowledge,tomasterrelevanttheoryandknowledgeinnovationentrepreneurshipInnovativeentrepreneurialmanagement,virtualenterprisecrossmajorcomprehensivepracticesocialenvironment,enterprisemanagement,dataanalysistechniquesandapplicationpractice,marketinvestigationandanalysisRealestateoperationandmanagementabilityMasterbusinessmanagementonthebasisofprofessionalknowledge,familiarwithrealestatedevelopment,realestateplanning,realestateappraisal,realestatebrokerage,propertymanagement,andotherfieldsofknowledge,therealestateinvestmentanalysis,projectplanningandmarketing,realestateoperationandmanagementofrealestatespeakingskills.Realestatedevelopmentandprojectplanning,projectinvestmentandfinancingmanagement,realestatelaw,realestateappraisal,realestatebrokerage,propertymanagement

表1工商管理專(zhuān)業(yè)指導(dǎo)性教學(xué)計(jì)劃課程類(lèi)別課程屬性課程名稱(chēng)學(xué)分總學(xué)時(shí)講課學(xué)時(shí)實(shí)驗(yàn)學(xué)時(shí)上機(jī)學(xué)時(shí)課外學(xué)時(shí)延續(xù)教學(xué)開(kāi)課學(xué)期教學(xué)單位通識(shí)教育課必修思想道德修養(yǎng)與法律基礎(chǔ)ThoughtMoralsAccomplishmentandBasicLaw34832161馬克思主義學(xué)院中國(guó)近現(xiàn)代史綱要TheOutlineoftheModernChineseHistory2322482馬克思主義學(xué)院馬克思主義基本原理概論★TheGeneralityofBasicPrincipleofMarxism34832163馬克思主義學(xué)院毛澤東思想和中國(guó)特色社會(huì)主義體系理論概論★IntroductiontoMaoZedongThoughtsandTheoreticalSystemoftheChinesecharacteristicsocialism49648484馬克思主義學(xué)院形勢(shì)與政策（1-2）SituationandPolicy(1-2)132321、3馬克思主義學(xué)院大學(xué)生職業(yè)生涯與發(fā)展規(guī)劃CollegeStudentOccupationCareerandDevelopmentPlanning116161/2學(xué)工部大學(xué)英語(yǔ)(1-2)★CollegeEnglish(1-2)612896321-2文法學(xué)院大學(xué)英語(yǔ)拓展系列課程（1-4）232323文法學(xué)院大學(xué)英語(yǔ)拓展系列課程（5-8）232324文法學(xué)院體育(1-4)PhysicalEducation(1-4)41201201-4體育部計(jì)算思維導(dǎo)論IntroductiontoComputationalThinking1.5562432電信學(xué)院小計(jì)29.564048812032核心經(jīng)典賞析與文化傳承2321-8各院部哲學(xué)視野與文明對(duì)話(huà)2321-8各院部科技革命與社會(huì)發(fā)展2321-8各院部建筑藝術(shù)與審美教育2321-8各院部生態(tài)文明與未來(lái)城市2321-8各院部至少修讀4類(lèi)合計(jì)8學(xué)分，每類(lèi)至少修讀2學(xué)分選修創(chuàng)新創(chuàng)業(yè)類(lèi)1-8學(xué)期任選各院部工程實(shí)踐類(lèi)1-8學(xué)期任選各院部復(fù)合培養(yǎng)類(lèi)1-8學(xué)期任選各院部跨類(lèi)任選至少3學(xué)分通識(shí)教育課合計(jì)至少修讀40.5學(xué)分，其中通識(shí)教育必修29.5學(xué)分，通識(shí)教育核心8學(xué)分，通識(shí)教育任選3學(xué)分

表1工商管理專(zhuān)業(yè)指導(dǎo)性教學(xué)計(jì)劃（2）課程類(lèi)別課程屬性課程名稱(chēng)學(xué)分總學(xué)時(shí)講課學(xué)時(shí)實(shí)驗(yàn)學(xué)時(shí)上機(jī)學(xué)時(shí)課外學(xué)時(shí)延續(xù)教學(xué)開(kāi)課學(xué)期教學(xué)單位大類(lèi)基礎(chǔ)課必修高等數(shù)學(xué)B（1）★AdvancedMathematicsB(1)460601理學(xué)院高等數(shù)學(xué)B（2）★AdvancedMathematicsB(2)460602理學(xué)院線(xiàn)性代數(shù)LinearAlgebra2403281理學(xué)院概率論TheoryofProbability)232323理學(xué)院數(shù)據(jù)庫(kù)技術(shù)與應(yīng)用（VB+ACCESS）DatabaseTechnologyanditsApplication23216162電信學(xué)院經(jīng)濟(jì)學(xué)★Economics348482工商管理系管理學(xué)★Management348482工商管理系會(huì)計(jì)學(xué)★Accounting348483公共管理系技術(shù)經(jīng)濟(jì)學(xué)★Technologyeconomics348483工程管理系經(jīng)濟(jì)法★Economiclaw348484公共管理系應(yīng)用統(tǒng)計(jì)學(xué)★Appliedstatistics34832164工商管理系創(chuàng)新創(chuàng)業(yè)管理（雙語(yǔ)）Innovativeentrepreneurialmanagement232325工商管理系市場(chǎng)調(diào)查與分析★Marketsurveyandanalysis34832165工商管理系管理信息系統(tǒng)ManagementInformationSystem34824245工商管理系管理運(yùn)籌學(xué)★Managementoperationsresearch348486公共管理系小計(jì)43688608728選修科技文獻(xiàn)檢索literaturesearch116163圖書(shū)館工程制圖與識(shí)圖ReadingandPlottingofEngineeringDrawings24832163理學(xué)院商務(wù)談判BusinessNegotiation232327工商管理系物流與供應(yīng)鏈管理LogisticsandsupplychainManagement232327公共管理系BIM技術(shù)與應(yīng)用BIMtechnologyandapplication232327工程管理系經(jīng)濟(jì)應(yīng)用文寫(xiě)作EconomicPracticalWriting116167公共管理系小計(jì)1017616016大類(lèi)學(xué)科基礎(chǔ)課合計(jì)47學(xué)分，必修43學(xué)分，任選4學(xué)分專(zhuān)業(yè)核心課必修市場(chǎng)營(yíng)銷(xiāo)學(xué)★Marketing348483工商管理系組織行為學(xué)★Organizationalbehavior348483工商管理系財(cái)務(wù)管理★Thefinancialmanagement348484工商管理系人力資源管理★Humanresourcemanagement348484工商管理系運(yùn)營(yíng)管理★Operationsmanagement348485工商管理系戰(zhàn)略管理★Strategymanagement348486工商管理系小計(jì)18288288專(zhuān)業(yè)核心課合計(jì)必修18學(xué)分專(zhuān)業(yè)方向課必修工商管理專(zhuān)業(yè)導(dǎo)論IntroductionofBusinessAdministration116161工商管理系財(cái)政與稅收Financeandtaxation232323工商管理系商務(wù)英語(yǔ)BusinessEnglish232325公共管理系項(xiàng)目投資與融資ProjectInvestmentandFinancing232325工商管理系房地產(chǎn)項(xiàng)目開(kāi)發(fā)與策劃Realestateprojectdevelopmentandplanning232326工程管理系管理溝通ManagementCommunication232326工商管理系物業(yè)管理Realestateassetmanagement232326工商管理系小計(jì)13208208選修服務(wù)營(yíng)銷(xiāo)Servicemarketing232324工商管理系房地產(chǎn)法律法規(guī)Realestatelaw232324工商管理系建筑工程概論IntroductionofArchitectureEngineering232324土木學(xué)院建筑設(shè)備概論IntroductionofBuildingEquipment232325環(huán)能學(xué)院品牌管理Brandtrademanagement232325工商管理系資產(chǎn)評(píng)估AssetAppraisal232325工商管理系電子商務(wù)Electricalbusiness232326工