高中英語北師大版（2019）選擇性必修第二冊 Unit 6 The Media Lesson 3 The Advertising Game 教案 (三)

Lesson3單詞知識點詳解fundamentaladj.基礎的；基本的[n./pl.]基本規(guī)律；根本法則；befundamentalto.....是……的基礎Hardworkisfundamentaltosuccess.

勤奮工作是成功的基礎。thefundamentalsofmodernphysics

現(xiàn)代物理學的基本原理fundamentallyadv.根本上，完全地；基本上Agent代理人、代理商/agency代理處Commerce/?k?m??s/n.貿易，商業(yè)Commercial商業(yè)的；營利的commerciallyadv.Commercializev.使商業(yè)化thecommercialheartofthecity城市的商業(yè)中心Theirmusichasbecomeverycommercializedinrecentyears.

他們的音樂近幾年非常商業(yè)化了。Originn.

/??r?d??n/起源；源頭；起因；出身;血統(tǒng)haveone’sorigin(s)in起源于Thisparticularcustom

hasitsoriginsin

Wales.

這一特殊風俗起源于威爾士inorigin本質上；從起源上看

Theirmedicalproblemsarebasicallyphysicalinorigin.

他們的疾病基本是身體上的問題造成的。

theoriginoflife生命的起源hishumbleorigins他卑微的出身original/??r?d??n(?)l/起初的；最早的：theoriginalplan

首創(chuàng)的；

原創(chuàng)的;創(chuàng)新的：anoriginalthinker

有創(chuàng)意的人；anoriginalidea

獨到的見解

originalworks原創(chuàng)作品

原作的；真跡的；anoriginalfilmposter…一張原版的電影海報Originality/??r?d???n?l?ti/

n.獨創(chuàng)性；創(chuàng)意Thestorylacksoriginality.

originatev.起源，產生/??r?d??ne?t/originatein(sp.)發(fā)源于(某地)；Originatefrom....源自……Alotofmedicinesoriginatefromplants.ManyChristmastraditionsoriginatedinGermany.Sew【過去式

sewed；過去分詞

sewed或sewn】SewAonB把A縫在B上Sewapatchonmyjeans牛仔褲上打個補丁Sewup縫合：sewupthisholeonmyjeansBelocated/situatedin/at/on...Locationbesuitablefor...對……適合besuitabletodosth.適合做某事Suitn.套裝；西裝abusinesssuit

公務裝v.滿足（某人）需要；合（某人）心意，【衣服顏色、款式、天氣、氣候、口味等適合某人】Redsuitsyou.Theclimatetherewillsuityou(downtotheground).=suityouverywell.bebest/well/ideally/perfectlysuitedto/forsth非常適合做某事Heisideallysuitedtodoingthejob.attractone’sattentionto.....Attraction[U]吸引[C]向往的地方；有吸引力的事.......isamajor

touristattraction.

........是重要的旅游勝地。sthisattractivetosb某事對某人有吸引力的The

election

campaignisattractivetoyoungpeople.這場競選活動吸引了年輕人。Consistof【unit5topictalk知識點中】visualadj.視覺的，視力的visuallyadv.視覺上boostn.激勵、增長；aboostincarsales汽車銷售額的增長agreatboosttotheeconomyvt.促進，推動boostsb’sconfidence增強某人的信心boostexports/profits

增加出口；提高利潤boostern令人鼓舞的事物Wecan'tcompetewiththemonprice.

我們在價格上無法與他們競爭。competeinthe100-metrerace參加(競賽或比賽)competeforbusiness

爭奪Competitorn競爭者Competitionn競爭Competitiveadj.競爭的combine…with…把……與……結合起來Thehotelcombinescomfortwithconvenience.

這家旅館既舒適又方便。Thetripwillcombinebusinesswithpleasure.

此次旅行將把出差和娛樂結合起來。Ittakesthecombinedefforts

todosth........通力合作做某事combinationn.結合；聯(lián)合acombinationof...一種……的結合（物）incombinationwith與……聯(lián)合起來Thefirmisworkingonanewproduct

incombinationwith

severaloverseaspartners.

這家公司與幾家海外合伙人在聯(lián)合開發(fā)新產品。genuineadj.真的，名副其實的；真誠的，誠實的，可信賴的genuineproducts真品

verygenuineperson

非常誠實可信的人genuinely/'d?enju?nli/adv.真正地、真誠地He

genuinely

caresabout

his

employees.

他真誠地關心他的雇員。He

wasgenuinely

surprised.

他真得吃了一驚。Link...to/with....linkup(withsb/sth)使連接；使結合Alinkbetween.....and.....……與……之間的關聯(lián)anticipate(doing)sth.預料(做)某事；期待（尤指好事）=lookforwardto...Itisanticipatedthat…據預料……，據預計……Idon’tanticipateanyproblems.我預計不會有問題。Idon’tanticipatehavingtodothecookingmyself.我沒有料到要自己做飯！anticipationn.預料，預期dosthinanticipationofsth因預料到某事而做某事Heboughtextrafood

inanticipationof

riseinfoodfitn.利潤；收益v.profitsb=sbprofitfrom/by.....從……中獲益

Thedevelopmentwillprofitlocalpeople.=Localpeoplewillprofitfromthedevelopme